Everything below is how the shipping app does that — the figures are read out of the app itself, not written here.
A woman’s body is not a smaller version of the default one, and her needs are not fixed across a month or across a life.
Almost every calorie app treats both as if they were. One flat daily number, one generic nutrient chart, and no idea whether you are nineteen, pregnant or sixty. The arithmetic of weight is not in dispute — a moderate deficit held for months is the whole mechanism. What is in dispute is who the numbers were built for. Below is what we changed, in the shipping app, to make them hers.
FemQQ carries four target tables, not one. The stage comes from your profile, and it changes the figure every nutrient is scored against. These are published reference intakes for women at that stage — the point is not that we invented them, it is that the app uses the right one instead of a single average.
a day
The baseline. A menstruating adult, which is the stage most women using FemQQ are in and the one a generic RDA chart is least built for.
Iron 18mg · Folate 400mcg · Healthy fats 1.1g · Magnesium 320mg
a day
Needs rise, and the calorie deficit is held entirely rather than trimmed. Iron and folate climb the furthest.
Iron 27mg · Folate 600mcg · Healthy fats 1.4g · Magnesium 360mg
a day
Different again, and not simply “pregnancy minus one”: folate stays high while iron drops below the baseline.
Iron 9mg · Folate 500mcg · Healthy fats 1.3g · Magnesium 320mg
a day
After menopause iron requirement falls to its lowest point of adult life — an app that kept pushing the 18mg figure would be pushing the wrong number for decades.
Iron 8mg · Folate 400mcg · Healthy fats 1.1g · Magnesium 320mg
Energy needs are not flat across a month, so a single daily calorie number is wrong on most days by design and only looks like a discipline problem. FemQQ shifts the daily budget through your cycle, and holds the deficit entirely — not reduces it — while you are pregnant or breastfeeding. Your ring targets move with the same two inputs.
Calories are the half most apps stop at, which is how a day can be under budget and still be a poor day. The rings are built from iron, folate, omega-3, magnesium and the rest — the nutrients menstruating, pregnant and postpartum women are most often short of — rather than from a generic chart. Credit builds up to each figure and stops there, so a balanced day scores better than one large portion of one thing.
Omega-3 · fiber · B6 · zinc · vitamin D
Led by Healthy fats, which carries 20% of this ring’s score.
Magnesium · protein · B6 · fiber · added sugar
Led by Magnesium, which carries 30% of this ring’s score. Added sugar counts in reverse here — the only place in the app where eating something lowers a score.
Iron · folate · B12 · vitamin D · calcium
Led by Iron, which carries 25% of this ring’s score.
A life stage is not the same thing as what you are trying to do in it. Picking a goal changes which nutrients FemQQ puts first, which ring the home screen leads with, and what the daily insight talks about. Twelve are shipping, from weight loss and strength to pregnancy, after birth, perimenopause and menopause. They are settings you choose and can change at any time — not an assessment of you, and not a treatment for anything. Every one of them has a page that says exactly what it changes.
A nutrition tool nobody can keep open is not built for anybody. Logging a meal is one photo — no weighing, no scrolling a database of forty kinds of chicken breast. The estimate is a starting point and not a verdict: correct the name, the ingredients or the portion and every number downstream rescales. There is no account to create and nothing to log into, your profile, meals and history sit on your phone, and Settings → Erase all data removes them in one tap.
FemQQ is a nutrition and wellness tool, and the mission is not a licence to act like something it is not. We do not claim to diagnose, treat, prevent or monitor any condition. We do not show before-and-after images as customer results while none exist — the ones on the home page are labelled as illustrations. We do not build a deficit for anyone under 18 or for anyone with an eating disorder or a history of one, because a deficit is the wrong tool in both cases. And nutrition is one input among many: it is not a substitute for your doctor or your midwife.
FemQQ is a nutrition and wellness tool. It does not diagnose, treat, prevent or monitor any condition and is not a substitute for medical care. Reference intakes on this page are published population figures for women at that life stage, not personal advice, and the goals named are settings that reorder nutrients rather than assessments of your health. Talk to your doctor or midwife about what is right for you.